October 1, 2021


So we are 12 already! Twelve years of ideation, dedication, innovation and weird motivation. The moral of the story, we have come a long way and while they say change is the only constant, we like to remain true to some of our principles. Equality is one of those core values that this company was […]

September 30, 2019

10+ things only one CEO can pull off!

In a world where digital agencies keep flourishing and flopping…what sets us apart? People? Clients? Vibes? All of these certainly! But if we look closer…you’ll see him standing there. Smiling! The *funny man* who’s been sailing our vessel, quite steady and strong. As we rejoice recalling the good, bad, ugly moments of 10 years,  we can’t […]

September 29, 2018

History is for us to learn, not judge!

George Washington had 100’s of human slaves. Blacks that were part of his property. Yet, he is one of the most renowned libertarians of all time. Yet, he is one of the founding fathers of the place we know as United States of America. Here, locally in India, I used to jump traffic lights when […]

goldfish jumping out of the water
August 14, 2018

​Independence – What does it mean for an individual?

If independence is the ability to do what you want, when you want and where you want, then let me start by breaking down the basic notion of independence for you. Are you really independent? Can you really be independent? Will you really want to be independent? Before everyone jumps to the obvious answer, I […]

Your Customers Are Your Success Partners
February 26, 2018

Your Customers Are Your Success Partners

The higher the towers, the higher the chances of success – this notion rippled across India a few decades ago. The likes of Tatas, Birlas and Modis followed by the likes of Reliances are all we ever knew and aspired to be. However, thanks to the changing face of technology and innovation, all that has […]

July 31, 2017

Mindfuck? What The Fuck Is That?

Let me first put this in context. The crisis that you see most people go through every so often, the stress and the unhappiness that most people have in their life and in things around them is called mindfuck. Whether its existential crisis or issues in relationships or some other seemingly missing aspect in most […]

July 20, 2017

What’s In A Process?

A process is a series of actions or steps taken in order to achieve a particular end. By definition a process should make working easier, replicable and take out potential misadventures or deviations. While this continues to be the objective, a prime need for the process is not to become a barrier. A process is […]

July 3, 2017

GST – Where It All Goes Wrong!

Goods and Services Tax – The biggest tax reform in India since independence! Conceptually, the best thing that could happen in a country laden with incredibly complicated tax structure. For a very long time I have been a strong proponent, till I saw chinks in the chain. Don’t get me wrong. It’s a great philosophy. […]

May 9, 2017

10 years, No Regrets

Today is reality day. 9th May. It has a very significant presence in my life. It’s the day when I decided on calling my new venture OMLogic. A company that has become a part of my life bigger than anything could ever be. OMLogic, the name, completes a decade of being, and its certainly time to reminisce. I still keep getting asked, mostly by people who find my decision disappointing and confusing, as to why I decided to move back to India. And I have given multiple different answers to them based on who was asking the question. Entrepreneurship bug, parents, Delhi life, kids are top amongst a list of 10 answers.

I have asked this question to myself numerous times and can say for sure none of them is true. So, why did I move back. Well, because I was bored. There, you have it!

Don’t get me wrong, I had a wonderful career. I was on fast path to leadership in IBM, salary more than most of my compatriots, house up on the hill and everything set right. But it all didn’t seem enough.

I guess I love the entropy, the chaos, the unknown, the change from the norm. One thing I can say about the move back to India is, 10 years, no regrets. Sure I would done some things differently (like choosing different partners to start the company with or ensuring I don’t take some of the ass-holes as customers which I did but overall…10 years, no regrets.Continue Reading

February 15, 2016

E-commerce Is No Joke!

E-commerce has lately become a keenly watched sector in India, especially with a handful of home-grown successful ventures being valued at billions of dollars. Likes of Sachin Bansal and Binny Bansal have inspired many of us to join the e-commerce league of India. As easy as it seems, it isn’t one of the simpler businesses […]

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